http://www.qsrweb.com/article.php?id=16722&s=1

This article really stood out to me because I feel the information on sustainability in quick service restaurants isn't as prevalent as a more upscale restaurant would have everyone know about it. the companies in the article need to put that information out to their public and not just keep it as a file in a folder to make themselves look appealing to potential investors, franchisees and so on. i belive this information might also boost sales. because people would know where there fish is coming from and that its not over fished, as well as debunking some of the customers preconceived notions that they have about seafood in fast food restaurants.